Cookie & Tracking Policy

Last Updated: October 2026

1. What Are Cookies and Local Storage?

Cookies and client-side browser storage (such as HTML5 sessionStorage and localStorage) are lightweight files stored in your web browser. They allow websites to remember user preferences and maintain context across page interactions.

2. How We Use Browser Storage

We use browser storage strictly for legitimate operational purposes:

• Attribution & Session Continuity: Storing inbound marketing parameters (e.g. UTM source, campaign angle, and test variant) so that when you choose to click a call-to-action button, the destination link preserves the appropriate referral code.
• User Consent Preferences: Remembering whether you accepted or declined non-essential performance tracking on our banner.
• Telemetry: Tracking scroll depth thresholds (25%, 50%, 75%, 90%) to understand reader engagement without storing personally identifiable information.

3. Third-Party Analytics & Advertising Pixels

We may deploy privacy-preserving analytics (such as PostHog) or conversion pixels (such as Meta Pixel) in order to measure ad performance. Under EU ePrivacy and GDPR rules, non-essential advertising trackers are not executed until you grant explicit consent via our on-page cookie notification.

4. Managing and Disabling Cookies

You can configure your browser to reject cookies or clear local storage cache at any time through your browser's security and privacy settings. Disabling storage will not restrict your access to the core informational content on our website.